Why a Tobacco Giant Backs a Tough New Antismoking Bill

06-12-2009 • Time magazine

Why, then, is tobacco giant Philip Morris, unlike its industry brethren, celebrating the unprecedented oversight?

With 50% of the U.S. tobacco market already safely in the company's pocket — and more than 50% of 18- to 25-year-old smokers loyal to its top brand, Marlboro — restrictive legislation will effectively lock in its market dominance, preventing any competitors from taking a bite out of Philip Morris' very lucrative business.

1 Comments in Response to Why a Tobacco Giant Backs a Tough New Antismoking Bill

Comment by Bob Picard

Entered on: 6/12/2009 6:35:29 PM

Philip Morris for the Anti-Smioking Bill? The Time article referred to them having deep pockets to fund "safe-smoking." I wouldn't be surprised if they teamed up with Merck to put a "safe" vaccine right in the cigarette.

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