In April 2008, Google and Virgin unveiled what they called Project Virgle. “Earth has issues, and it’s time humanity got started on a Plan B,” read the project’s website. “So, starting in 2014, Virgin founder Richard Branson and Google co-founders Larry Page and Sergey Brin will be leading hundreds of users on one of the grandest adventures in human history: Project Virgle, the first permanent human colony on Mars.”
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But then there was the time the search giant joined forces with Virgin to put people on Mars.
It was billed as “the adventure of many lifetimes.” But it was also an April Fool’s joke.
And what an April Fool’s joke it was. You can watch Googlers Sergey and Larry pitch their extra-planetary commune in the video above, and Branson gives it a go below. That April 1, Branson even pitched Virgle from the stage of the massive CTIA mobile conference in Las Vegas — and about 6,000 people took him completely seriously.
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