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News Link • Business/ Commerce

Here's What People Are Really Buying On Amazon

• Business Insider

Books are still a major part of Amazon's business, which explains why it so aggressively pursues favorable agreements with publishers. But, more people still buy digital music than ebooks from Amazon.

About one-third of book and game buyers downloaded their purchases, but only one-sixth of movie purchases were downloads. That means a lot more people are still buying movies as physical DVDs. 

CIRP also found that people hate paying for premium shipping: 93% of customers use standard shipping, free Super Saver shipping, or Prime free 2-day shipping.

CIRP based its findings on surveys of 1,100 people who bought something on Amazon over an eight-month period.



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