On May 23, 2012, then-Secretary of State Hillary Clinton went to the Special Operations Forces Industry Conference (SOFIC) trade show in Tampa, Florida to share her vision of "smart power" and to explain the State Department's crucial role in extending the reach and efficacy of America's growing "international counterterrorism network."
First, there is such a thing as a "Special Operations Forces Industry Conference trade show." Without some keen reporting by David Axe of Wired, that peculiar get-together might've flown completely under the radar – much like the shadowy "industry" it both supports and feeds off of like a sleek, camouflaged lamprey attached to a taxpayer-fattened shark.
Second, "special operations" have officially metastasized into a full-fledged industry. United States Special Operations Command (USSOCOM) is located at MacDill Air Force Base in Tampa and, therefore, conveniently located near the special operations trade show, which happened again this year at the Tampa Convention Center.