Jefferson County Public Schools expects to make $90,000 over three years from Collegeinvest, a college savings plan, for the two-inch (five-centimeter) ads on report cards issued by its 91 elementary schools.
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Faced with stinging budget cuts, a county school board in the Rocky Mountain state of Colorado is selling advertising space on report cards to help make ends meet.
That seems like a drop in the bucket for the school board, which last year slashed its spending by $40 million in the face of reduced state and federal government support and a slump in revenue from school property taxes.
But school board spokeswoman Melissa Reeves told AFP by telephone on Monday: “We’re obviously looking for revenue generators and taking them where we can find them.”
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