Accusations are flying in British and French media that the pandemic has been "hyped" by medical researchers to further their own cause, boost research grants and line the pockets of drug companies.
Britain's Independent newspaper this week asked "Pandemic? What Pandemic?."
In their response, scientists are walking a fine line.
They say that although the virus is mild, it can still kill, and that the relatively low fatalities in Europe are in part the result of official response to their advice.