Do not track is a simple way for consumers to stop cookies and other information being passed to websites. Currently, such data is collected routinely, although users are often unaware of how their information may subsequently be used.

 

The Bill comes at the same time as the European Union is preparing similar regulations, and both are set to give users far greater control over what companies do with their data and how it is handled and shared. Both also aim to limit misuses of data and to make lines of accountability clearer.