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News Link • Economy - Economics USA

Buy Local Blitz: Local Businesses Hit by 'Cash Mobs'

 Move over, flash mobs. "Cash mobs" are coming.
The idea behind cash mobs is to get a group of people to flood a local business and spend a suggested set amount in order to give the local business an economic boost.

The first cash mobs were organized back in 2011 in Buffalo, NY and Cleveland, but now they seem to be spreading nationally and internationally, with tomorrow set for International Cash Mob Day.

Yesterday Portland, Maine, a town known for having a strong buy local movement, was hit by its first cash mob. In the event organized by, the target was Longfellow Books. Store co-owner Stuart Gersen said, “This puts more people in the store than all day today and all day yesterday.” “We maybe got a few days like this before Christmas.”

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