Rolls Royce 102EX Phantom Experimental Electric, $3 billion
The future of the automobile is here and it’s electric. But damn EVs are pricey. The superb Tesla Model S — which undoubtedly is a milestone for the auto industry — runs about $90,000 at the moment, but even electric runabouts from Nissan or Mitsubishi cost far more than comparable gasoline models.
But the pinnacle of the technology remains the Rolls-Royce 102EX Phantom Experimental Electric, an electrified version of the flagship Phantom. It was a trial balloon (that sank) to gauge customers’ appetite for a Rolls with a cord, and Rolls reportedly spent about $3 billion developing what we consider one of the finest cars ever built.