One of the people featured in the article was Anthony Levandowski, Google's self-driving car engineer who has established a nonprofit religious organization called Way of the Future. Way of the Future's mission statement is "to develop and promote the realization of a Godhead based on artificial intelligence and through understanding and worship of the Godhead contribute to the betterment of society."
And Elon Musk was having none of that. He tweeted a link to the article with the words: "On the list of people who should absolutely *not* be allowed to develop digital superintelligence . . . " So watch out Levandowski, when it comes to the world of AI, it looks like you've just made a very influential and outspoken enemy.