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Adults now spend 11 hours each day checking their social media apps, watching TV...


US adults now spend almost half of their waking hours interacting with social media, watching television, or playing video games, according to a new report.

This amounts to a shocking 11 hours spent looking at a screen every day.

According to the report by New York City-based data analytics firm Nielson, the overall time spent using media has increased significantly in the past year.

The prevalence of TV-connected devices, including set-top boxes like GoogleChromecast, Amazon Fire TV and Apple TV, are blamed for the latest increase.

In total, US adults watched almost six hours a day during the first quarter of 2018.

This includes any video footage viewed on a television, TV-connected device, laptop or computer, as well as video-focused app or website on a smartphone or tablet.

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