The new business is set to disrupt the financial technology industry,
both for Bitcoin and for traditional currencies, by removing the need to
trust certain intermediaries.

Stash Co-Founder and CTO Chris Odom claims that their software "solves
the Mt.Gox problem" by eliminating the need to store user funds.

"Services running our software will be incapable of stealing or losing
customer funds," said Odom, "because they will never receive nor store
those funds in the first place."

Stash CEO and Co-Founder Cliff Baltzley said, "We expect our software to
create new competitive pressures because it changes the economics. Not
only do customers prefer services they don't have to trust, but
insurance costs will also be reduced due to the lower liability."