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IPFS News Link • Business/ Commerce

Costco quietly goes into business with an Elon Musk company

•, by Daniel Kline

Most recently, the owner of X, the former Twitter, has put the future of that brand in serious doubt after he posted an antisemitic tweet on the struggling platform. 

That was a bridge too far for several major advertisers. They'd probably been reluctant to support a platform that has few checks on users sharing conspiracy theories, hate speech, and other posts that they generally didn't want their brands associated with.

Advertisers leaving the platform include Walt Disney (DIS) - Get Free Report, Microsoft, IBM, Warner Bros. Discovery, Comcast and more. Musk, as you might imagine, did not handle the departures well. 

He addressed X's advertisers exercising their own right to free speech during an interview at The New York Times DealBook Summit.

In the enigmatic billionaire's typical style, he did not respond with humility to the advertiser boycott. Instead, he told them to "go f*** yourself" and blamed them for the potential demise of the social media platform.

"What the advertising boycott is going to do is it's going to kill the company," Musk said. "The whole world will know that those advertisers killed the company and we will document it in great detail. Let's see how Earth responds."

The situation has not, however, stopped Costco  (COST) - Get Free Report from quietly going into business with another brand owned by the Tesla CEO.

Costco begins selling Starlink 

One of the challenging things about Musk is that while he seems to delight in courting controversy on X, he's also behind numerous companies with noble goals. 

Tesla  (TSLA) - Get Free Report has greatly advanced the mission of replacing gasoline engines with electric vehicles and SpaceX has done the same when it comes to helping humans work toward leaving the planet.