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News Link • Entertainment: Television (TV)

CHART: Netflix Is Slowly Destroying HBO's Customer Base

• Business Insider
 

The proportion of people subscribing to streaming video on demand services is now almost equal to the number of people who get premium cable TV channels like HBO and Showtime, NPD says.

Streaming video customers are 27% of the TV audience, and premium cable subscribers are now 32%, NPD says. In the last 18 months, the premium cable market share has declined by six percentage points while the streaming video folks have increased by four points.



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