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IPFS News Link • Business/ Commerce

farmer's Fridge sells healthy restaurant-quality salads and donates all of the day's leftove

• http://www.trueactivist.com

The trend to eat clean is growing in popularity by the day, which is why Luke Saunders of Chicago felt confident developing a vending machine that serves only healthy fare and treats.

When the 27-year-old told his boss, however, who was offering him a promotion and a raise, his vision was met with confusion and disbelief.

"They still think I'm nuts," Saunders told Huff Post.

Nonetheless, the health-minded entrepreneur persevered, and has met unbelievable success in his venture.

Saunders founded Farmer's Fridge, which is a healthy vending machine that sells exclusively organic, restaurant-quality salads and snacks. This first of many kiosks was placed in a dreary food court in downtown Chicago last October, and was an almost immediate hit.

Credit: Farmer's Fridge

Credit: Farmer's Fridge

The rustic-looking yet modern vending machine is made from reclaimed wood and is surrounded by real plants with a carpet of artificial grass. Every morning at 10 a.m., the kiosk is stocked with an array of fresh salads and snacks (mostly organic) that have been prepared shortly before at a nearby kitchen.

Excitingly, whatever is left at the end of the day gets donated to a local food pantry. 

Luke envisioned the idea when he was traveling for his former corporate job and was burdened by not being able to obtain healthy, organic cuisine from popular fast food chains. He decided he needed to "be the change," therefore, followed through with the plan to found Farmer's Fridge.



 


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