The article was initially titled "ACTION ALERT: It's Been Over a Year Since MSNBC Has Mentioned US War in Yemen", but many subsequent republications went with variations on the more attention-grabbing headline, "MSNBC has done 455 Stormy Daniels segments in the last year — but none on U.S. war in Yemen".

The centerpiece of the article was the following graphic, which I saw shared on its own many times in my social media feeds: