Or, perhaps where it has already started. 

Spotify has been in the news over the past few weeks because it has been home to "controversial" podcast host Joe Rogan. And let me tell you, "controversial" isn't what it used to be.

Nowadays, Rogan is considered "controversial" because he's someone that - <gasp> - allows individuals to speak their opinions and listens to both sides of the story while presenting a spectrum of takes on political and social issues that runs the gamut and may not conform to the mainstream narrative or "the science".

It was only days ago that I wrote about how I thought Rogan would reshape the mainstream media landscape single-handedly and how his "controversial" style of open-minded discussion may benefit both political parties in the upcoming presidential election, should they be wise enough to adopt it.

This week, the decrepit clutches of cancel culture continued their "war" against Rogan (read: open minded discussion) in the form of 76 year old aging rock star Neil Young, who threatened to pull his catalog of music - which he doesn't even fully own the rights to - from Spotify as a result of what he calls "misinformation" being presented on Rogan's show.

Now that we've redefined "controversial" as "open minded discussion", it's also crucial we redefine "misinformation". Nowadays, "misinformation" means any utterance of thoughts that weren't handed down directly from Dr. Anthony Fauci, the CDC, the mainstream media or global elites and central planners.

In response to Young's temper tantrum this week, Spotify did precisely nothing and, at Young's request, deftly pulled the artist's music from their platform.