Meta's ambitious venture into the world of creepy smart glasses has also ended in a flop, as well as its massive bet on the "metaverse."

Let's begin with Threads. Similarweb, a digital intelligence platform, shared new data with Gizmodo, showing active Threads users were around 49 million two days after the July 5 launch. As of Tuesday, that number stands at only 9.6 million. 

Similarweb data also showed user time spent on what some have called a 'Twitter clone' app peaked on July 6 at about 14 minutes and has since collapsed to just 2.3 minutes. 

We have observed Threads' epic boom and bust (here & here). Even Zuckerberg admitted last week in a leaked audio that Threads was failing. 

Let's move to the next failed Meta product, which is creepy "Ray-Ban Stories" sunglasses with the ability to record video.