Hugh Hefner's 23-Year-Old Son Has A Plan To Redefine The Playmate
• http://www.businessinsider.com-More than 60 years after it was founded by Hugh Hefner, Playboy is working hard to remain successful and relevant by focusing on a key demographic: millennials. One key to this strategy is Cooper Hefner, the 23-year-old son of the company's founder.



