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North Carolina Diner Takes Prices Off Its Menu, Asks Customers To Pay What God...


A diner in North Carolina is putting its faith in a new form of economic self-determination: Pay what God wants.

Dana Parris, owner of the Just Cookin restaurant in Dallas, North Carolina, decided to take the prices off her menus. Instead of having a set number, she asks her customers to pay what they think God would like.

"He just came to me and said I don't need to do it, I need to let him do it," Parris told the Gaston Gazette of Gaston County, North Carolina. "The way I could show I was giving God control was to give him control of the cash register."

The Good Lord has been something of a cash cow for Parris. Revenues tripled in the first week, she says. 

While pay-what-you-want-restaurants are starting to become a trend, like Lentil As Anything in Melbourne, Australia, SAME Cafe in Denver, Colorado, or Jon Bon Jovi's Soul Kitchen in Red Bank, New Jersey, the diner is the only faith-based one we've come across.

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