The distributed ecommerce platform OpenBazaar (OB) soft-launched in April and has received $1 million in venture funding from Andreessen Horowitz and Union Square Ventures. While the team admits "limitations" in the project's current state  for instance, a store must run the OB client in order to appear online buyers and sellers are now free to come together and buy and sell goods for various forms of payment, including bitcoins. 

Unlike Silk Road and similar darknet-located platforms, OB promises no anonymity and warns users upon signup that their IP addresses are public.