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US Energy Dept. Wants You To Use Electricity Like Facebook, Or Something
• https://cleantechnica.com
How much damage can one image do? We may find out soon enough. US President Trump's own Department of Energy is circulating an infographic that wipes the floor with the President's pro-coal message, pitches wind and solar, and makes mincemeat out of the entire Trump Administration energy policy.
Seriously, what is going on over at DOE? Energy Secretary Rick Perry keeps playing along with President Trump's pro-coal rhetoric, but all the while he has been taking one poke after another at the beleaguered President — and he keeps getting away with it.
The Energy Department Wants "Prosumer" To Happen
In a nutshell, the new DOE infographic makes a bottom line case for creating a safe space for distributed wind and solar in the electricity grid of the future.
Here's the full infographic:
That's pretty straightforward, right? The sad guy on the left is still paying electricity bills, just like consumers have done for over a century. For that matter, he seems to have stepped out of a 19th century catalog for men's clothing.
The happy lady on the right is, well, happy. And modern (you can tell by the mini skirt). And, she's probably on Facebook or YouTube, or both.
DOE is betting that consumers who use social media will get the idea behind distributed generation:
"Think of it like a Facebook feed or YouTube page. Most users don't just read or watch content – they also create their own and actively add to the conversation on social media."
That's how you get to this thing called "prosumer:"