The YouTubers Union, a community-based movement fighting for the rights of content creators and users, has joined forces with IG Metall, Germany's largest union and Europe's largest trade union. Together, they have launched a joint venture called FairTube and sent a letter of demands to YouTube accompanied by a video explaining their concerns, demands, and plan of action.

The move is one of the most significant organized labor actions taken by creators on the platform, and puts some actual union power behind what has thus far been a nascent and disorganized movement.

In recent years, YouTube creators have consistently spoken out about changes to the massive platform that they say they are rarely consulted on that affect their ability to make money.