I have some very big and very good news for you today.

One of the largest dairy producers in Norway has now STOPPED giving their cows the methane suppressant Bovaer.

This is a major development.

The two largest dairy producers in Norway, Tine and Q-Meieriene began using Bovaer already in 2023 to make their cows fart less and reduce climate emissions.

They began to sell this as "climate milk" in the stores. However, this was not popular at all with consumers. So guess what happened?