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IPFS News Link • Media: Radio

The Internet is forcing Clear Channel to use new ratings system

06-25-2007 • By SETH SUTEL, AP Business Writer

Abritron's new electronic system, Portable People Meter is a pager-like device that listeners carry around to detect audio codes embedded in radio broadcasts. (ClearChannel never wanted before to _accurately_ track listeners, why now?)

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Reported By Ernest Hancock

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The Internet is forcing Clear Channel to use new ratings system

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