At WCIT 2019 in Yerevan, Armenia, GIPHY co-founder Alex Chung announced that his well-known GIF search engine is now trailing only Google in total searches.

Speaking in a "marketplace of ideas" panel alongside Reddit co-founder Alexis Ohanian and celebrity famous person Kim Kardashian, Chung spoke about GIPHY's unique angle on communication.

"GIPHY started out as just a project I did for my friends," said Chung. "It started from a weird philosophical conversation about language, and how we only have a few words for love in each language, and maybe a few emojis. But there's a million different ways to express love. And there was no way to send, or communicate those types of expressions to other people.