Answering ordinary questions such as "Who are you" or "What's your name" may seem trivial and mundane, but millions of people have little or no idea they're actually voicing the divine name of God when they utter the answers.

The fascinating subject was probed recently on the popular Bible TV show "Shabbat Night Live," as host Scott Laird interviewed Joe Kovacs, author of the new bestseller, "Reaching God Speed: Unlocking the Secret Broadcast Revealing the Mystery of Everything."  

The pair investigated people's ultimate identity, and how every human being has a divine proclamation.

"Who are you? We all want to know who we are, our identity," explained Kovacs.

"And if somebody asks you, 'What's your name?' or 'Who are you?,' You would say 'I am Scott.' I would say, 'I am Joe.' It's a very simple thing, and everybody in the audience can insert their own name there. But the point is, that when you say your own identity, you are saying God's name first.

"Because you are saying, 'I am ... whatever your name is.' You're saying God's name first because God has used that phrase, 'I AM' to identify Himself.

"'I AM WHO I AM. This is what you are to say ... I AM has sent me to you. ... This is my name forever; this is how I am to be remembered in every generation (Exodus 3:14-15 CSB).

"So it's a memorial for how we remember God because you're saying it every time you say your name. Your own identity is already attached to God."