In other words, it's for the fun of it.
But what fun will it be when riding a bike is like driving a car? More precisely, a modern car – embedded with an array of "advanced driver assistance technologies" that put the driver in the back seat?
That put the car in charge of the drive?
Those who follow this column already know all about it. "Technologies" that are marketed as providing "assistance" are in fact designed to exert control. To overrule the driver and – in time – to replace him as the driver.