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IPFS News Link • Business/ Commerce

The human cost of Bud Light's $20B Dylan Mulvaney fiasco:

• https://www.dailymail.co.uk By MELISSA KOENIG

The Ardagh Group announced last week it was shuttering its Wilson, North Carolina, and Simsboro, Louisiana, plants

The Wilson plant employed nearly 400 people, and the Simsboro plant had 245 — all of whom now find themselves without a job

They are major producers of Bud Light bottles, sales of which have plummeted since transgender TikToker Dylan Mulvaney, 26, posted a promotion for it

Bud Light's sales have plummeted so much that a glass bottling company was forced to shut down two of its plants and lay off nearly 650 employees.

The Ardagh Group, one of the largest glass producers in the world, announced last week it was shuttering its Wilson, North Carolina, and Simsboro, Louisiana, plants on July 17. The Wilson plant employed nearly 400 people, and the Simsboro plant had 245 — all of whom now find themselves without jobs.

The company did not cite a reason for the closures in its statement, just saying it was part of a 'multi-year performance optimization program.'


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